Don’t Spend Another Dollar of Your Marketing Budget Until You’ve Read This.

Have you ever wondered what makes some sales messages convert and others flop? Have you tried to learn copywriting for your business only to be met with upsells so you can get the “real secrets”?

If so, you’re just one of countless business owners who’ve been through it. But it isn’t your fault.

You see, there are two main problems with most people who teach marketing. The first is the conflict of interest.

They’re claiming to teach you marketing while also trying to sell books, seminars, courses, etc. Except many of them know that if you become a great marketer, you may become one of their competitors.

So, they fluff up their premium goods with a bunch of filler you don’t need. And then they leave out their best material so you won’t become their competitor. All this so you keep coming back for more of their “expertise.”

The other problem is most marketers and copywriters don’t have firsthand experience in sales. Everything they’re teaching you is repeated information they heard from someone else.

Most of them have never sat at someone’s kitchen table and had to look someone in the eye as they gave their pitch. This means they have no idea if it works in real life.

But effective marketing and copywriting isn’t hard to learn. In fact, you can learn the fundamentals from just a few hours of reading. Anything beyond that is for professional copywriters trying to hone their craft.

You also don’t need to pay thousands of dollars for the information. Heck, most of it is on the internet for free.

Your real problem is that you’re too busy to hunt down what you need in a sea of bot slop and misinformation. What you can learn in about 2 hours could take you 100+ hours only because there are so many pretend experts on the internet.

To remedy all of this, I’ve written a book called Tripwire Copy.

What’s tripwire in copywriting, you ask? A tripwire is an offer or series of offers designed to gradually pull prospects into your business ecosystem. But in order for one of your tripwire offers to work, you have to understand why people buy.

Once you understand the root psychology behind buying behavior, it makes it easy to set up a system of tripwires in your business that operate almost by themselves.

By simply reading my book and the accompanying ads (available for free on the internet), you’ll be able to master the basics of direct marketing and outperform many of the copywriters trying to sell you their services.

I know it may sound too good to be true. But let me explain why marketing is one of the simplest concepts to understand. It all goes back to our ancient ancestors and their desire to survive.

Marketing is about appealing to people’s base survival instincts to sell your products and services. Once you understand how these instincts work (it’s incredibly easy), selling will become second nature to you almost instantly.

Now, I don’t go into some of the mechanical specifics like website design or social media ads. Those techniques are constantly evolving, and I’d like my work to still be relevant in 5 years.

However, the core principles that get people to buy are all covered in amazing detail without boring you to death. You’ll have an excellent foundation for writing your own sales letters and profiting from your own words.

Meanwhile, the world won’t wait on you to figure it out the hard way. Don’t delay. Click the Amazon link below to order your copy today!